Plan to Go East with RuneScape
In an interview in May 2008, former Jagex CEO Geoff Iddison stated that, "We do plan to go East with it [Runescape Gold] to the Asian market and the Eastern European market too" "RuneScape is not for Japan, but it could work well in Malaysia for example. And where's India in all this? I think RuneScape is a game that would be adopted in the English-speaking Indian world and the local-speaking Indian world. We're looking at all those markets individually." RuneScape later launched in India through the gaming portal Zapak on 8 October 2009 and in France and Germany through Big point Games on27 May 2010.
